It never ceases to surprise me how many small businesses still do not effectively promote themselves on line. Many have a website but do not use this resource to its maximum advantage and many are unaware of the other ways in which they can promote themselves and their business. So here are a number of simple tips that can be used to maximise your online presence: Get listed in Google Places Google searches now prioritise local results. By entering your businesses details in Google Places, Google will be able to index your business and provide these details in searches improving your ranking and providing increased traffic to your website. 2. Get listed in appropriate directories There are many Online directories covering all types of businesses. One of the best known is Freeindex. In addition to a basic entry of all you business details you can enhance the listing and include links to your website. Most directories get thousands of hits a day and will provide traffic to your … [Read more...]