If you are a fan of design, I’m sure you’ll be looking forward to London Design Week, which is taking place across the city later in September.  Our capital now seems to be crammed with creative companies and has developed an international reputation as an innovative hub in technology, food and fashion. However, not every business is graced with an in-house team of highly-charged creatives.  When that’s the case, is there something we can take from seasoned design professionals that could invest some of that creative juice and energy into even the most basic product or service?   With this in mind, let me introduce you to the concept of Design Thinking.  This is a process that I’ve learnt from the Design and Technology industries that I believe can benefit every commercial enterprise regardless of its size or sector.   So what do I mean by Design Thinking?  In a nutshell, Design Thinking takes processes that designers and artists typically use to develop and … [Read more...]